One-Day Ad Experiment Is Over!
November 12, 2008
This blog does not get a large number of visitors. On occasion, I'll run some AdWords ads to drive some traffic and see what happens to my stats (pages per visit and length of visit), and while doing so the night before last, I went out and set up an AdSense account. AdSense is Google's way of having site owners open up their sites to Google ads and getting paid on a per-click basis for doing so.
Apparently Google is very secretive about how much revenue these ads can generate, and they don't allow us to disclose exact earnings amounts or other metrics. Let it suffice to state that I spent between 50 and 100 times my ad revenue earnings on traffic acquisition costs yesterday. The amounts we're talking about are really quite trivial, less than a hundred bucks on acquisition costs, but the amount of visitors and ads served were a pretty decent sample size. Enough so that I have ZERO misgivings about removing the ads entirely, as they are likely to do more harm than good, at least on this particular blog.
Please forgive my experimental foray into potential revenue generation from this site, and know that I feel very priveleged to have each and every one of you visitors and subscribers!
Tom
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